Cliffs of Moher is now a leading visitor destination – in the top two in Ireland with up to 1 million visitors annually.
The busy gift store had a central cash point which was not performing to it’s full potential. The new cash & wrap area has focused on presentation of self select gifts and jewellery at the point of purchase. There was also a need to significantly improve the presentations of premium jewellery.
The solution is a very commercial, flexible layout which has considerably boosted sales in all categories.